MARKETING OFFICER, ENGLISH THEATRE

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Department: Marketing
Status: Full-Time, 18 month term contract
Hours: Monday to Friday, 35 hours a week
Annual salary: $58,600 to $84,300 (position with benefits and pension plan)
Closing date: April 18, 2021
Anticipated start date: May 2021

Diversity, Equity and Inclusion:
It is the National Arts Centre’s goal to be an inclusive organization that engages and welcomes all
Canadians. We believe that the basis of this inclusivity requires a socially and culturally diverse workforce
and therefore actively seek to recruit candidates who are women, Indigenous, Black, Persons of Colour
(IBPoC), persons from the LGBTQ2+ community and persons with disabilities. We encourage you to selfidentify
in the recruitment process.

COVID-19 pandemic:
This position has the ability and may be required to work remotely. The NAC will provide the incumbent
with equipment required to perform their duties from home.

Key activities:
The Marketing Department of the National Arts Centre is currently seeking an energetic and highly
motivated individual to join its team. As a member of the Marketing team, you will be responsible for
planning and implementing strategic marketing plans for NAC English Theatre programming and initiatives.
These efforts are aimed at building in-person and virtual audiences and increasing NAC English Theatre’s
local, national and international visibility. You will be responsible for all Marketing iniatives for English
Theatre with a focus on developing strategic marketing plans. This includes understanding target
audiences, pricing and packaging the performances, and building advertising campaigns to reach local and
national audiences. In your day-to-day work, you will work closely with the English Theatre Department
and report into the Senior Marketing Manager. You will also work with other Marketing and
Communications staff on cross-organizational projects.

Required qualifications:
 University degree in Business, Marketing or related field;
 Minimum five (5) years of relevant experience in a marketing role;
 Strong knowledge of the performing arts in general and theatre in particular;
 Experience in the following areas: strategic planning, integrated communications, digital marketing,
social media, CRM, market research, business analysis and working with an agency;
 Experience planning, running and monitoring marketing campaigns;
 Solid knowledge of the marketing/communications environment in the National Capital Region;
 Excellent interpersonal skills and capacity to manage the demands of multiple stakeholders;
 Astute ability to prioritize, with efficient decision-making and willingness to work under pressure in a
fast-paced environment;
 Equally comfortable in a leadership and a team player role;
 Superior communications skills;
 Fluency in English and French is a strong asset;


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