Marketing and Communications Manager
Who we are
You know those big cities that still feel like small towns? Where everyone’s friendly and helps each other out? That’s like Grant Thornton. What we’re trying to say is that we’re a very different kind of professional services firm where culture is at the heart of who we are and what we do. We employ about 2000 people across Canada, and we truly care about helping our clients, colleagues, and communities thrive. That’s what’s most important to us. We’re building a special organization that’s purpose driven and as we grow we always want to remember what your favourite milkshake flavour is (ours is grape, just so you know).
Grant Thornton LLP is currently looking for a Marketing and Communications Manager to join our New Brunswick team. In this fast-paced and demanding role, you will provide marketing direction and support to our professionals located throughout the province. This position reports to the Senior Manager, Marketing – Atlantic Canada, and is a member of the firm-wide marketing team.
This position supports the business development goals of our NB team and the firm’s go-to-market strategy by coordinating and executing a broad range of marketing and communication activities. This position requires travel across NB and is based in Moncton.
As a Marketing & Communications Manager you will:
•develop and execute the annual marketing plan
•work closely with senior stakeholders in the identification and creation of lead generating campaigns aimed at clients, prospective clients or both, across a variety of channels
•utilize Grant Thornton’s CRM and marketing enablement software to manage and measure campaign success
•manage and track marketing activities against the annual marketing plan and budget
•collaborate with the marketing communications team (based in Toronto) in the development of support materials including thought leadership, advertising, collateral, digital content and other support material as needed
•plan and coordinate events and trade shows
•plan and coordinate activities to facilitate networking for our professionals
•strategize with the media relations manager (based in Toronto) to develop media campaigns that support planned marketing campaigns
•review sponsorship requests and make recommendations based on alignment to strategy
•use desk research and in-house data to research target sectors and competitors to stay abreast of trends and issues
•maintain relationships with industry associations, as well as with venue managers and a range of local suppliers
•manage branded merchandise inventory, coordinate product selection and orders
•understand and advocate for the firm’s brand at all times.
Be Grant Thornton
If you’re a bit like us, you’re driven to connect with how others are feeling and thinking. Here we walk in others shoes before taking action. Just imagine being part of a team that puts we before me, where flexibility is a mindset, and where you trust your colleagues have your back. At Grant Thornton, you’ll work with inspiring leaders who support your development, both personally and professionally. This is a place where your insatiable curiosity enables you to think, see and hear from a variety of perspectives, a place where every day is different and having the courage to grow is part of who you are. And when all this comes together, well that’s when the magic happens.
Think you’ve got what it takes to be a Marketing Manager? Like the colour purple? Great. Here's a few more boxes we’re also hoping you can tick:
•you have a Bachelor’s degree or diploma with an emphasis in Business, Marketing, Communications or related fields
•you have 5 - 7 years of experience with a focus on planning and implementing integrated marketing communications campaigns designed to build relationships and align with business strategy
•the fact that you have professional services experience would be considered an asset
•you have proven interpersonal and relationship management skills with a strong ability to manage, influence and leverage a multitude of stakeholders
•you are highly organized, self-motivated, adept at managing change and priorities with an ability to work under tight deadlines
•you have intellectual curiosity that drives you to look further, broader, deeper
•you are resourceful with an ability to incorporate ingenuity in the provision of creative solutions that meet client needs
•you are fiercely committed to helping our clients, colleagues and communities thrive
•you have experience with:
•campaign management/measurement utilizing CRM
osocial media/social media management tools
oproficiency with MS Office Suite, and familiarity with technology to support marketing initiatives
Bilingualism in French and English is an asset
At Grant Thornton we’re focused on making a difference in the lives of our clients, our colleagues and our communities. That’s our purpose. Or, as we like to say, living our purple.
Are you ready to Discover Your Purple?
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