Marketing Manager e-Commerce & Digital
This position supports the vision of Kruger Products LP (KPLP) to achieve world-class e-Commerce marketing leadership and excellence. Specifically, to achieve the #1 share position in e-Commerce sales for consumer tissue and away-from-home paper in North America. Reporting to the Corporate Director – Consumer Bathroom Tissue and e-Commerce, this position is responsible for managing and executing e-Commerce vision, branding, merchandising and marketing strategy. Using multi-channel Search Engine Marketing (SEM) campaigns, Search Engine Optimization (SEO) and relevant digital channels the Marketing Manager e-Commerce will employ strategies and tactics to improve portfolio online presence, build brand awareness and ultimately drive KPLP sales across non brick & mortar and brick & mortar e-Commerce distribution extensions.
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