Associate Vice President, Strategic Communications and Marketing

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Established in 1964, Red Deer Polytechnic, formerly Red Deer College has proudly served our students and communities. Red Deer Polytechnic offers diverse programs in a wide variety of subject areas, and credentials including degrees, certificates, diplomas and skilled trades programs. Our core business, teaching, learning and applied research, is at the heart of our institution's mandate, vision, mission and values. Our people – students, instructors, staff, and community members – are who make Red Deer Polytechnic such a vibrant and welcoming post-secondary institution.   

Reporting to the Vice-President of External Relations, the Associate Vice-President (AVP) Strategic Communications & Marketing develops and implements strategic and measurable communications and marketing plans that creatively engage and inspire the institution’s diverse stakeholders. Critically, the AVP leads, motivates, and supervises a team of professionals to articulate and promote Red Deer Polytechnic’s brand to increase its regional, provincial, national, and global reputation.

 

This role has a key responsibility to develop and implement a comprehensive and proactive Polytechnic strategic communications and marketing engagement strategy that supports and enhances student enrolment, academic and employer reputation, applied research initiatives, public opinion, and philanthropic support.

 

The ideal candidate has at least 10 years of marketing and communications experience with the most recent 5 years in a management role leading a team in a large, complex organization. A Master’s degree will be an asset. Significant experience/knowledge of marketing in a post-secondary sector would be preferred. The AVP is a strategic thinker who scans and assesses internal and external environments to take advantage of new opportunities while mitigating risk to the organization Ideally, has a CAAP or APR professional accreditation.

To explore this opportunity further, please contact Boyden’s Calgary office at 403-410-6700 or please submit your resume via the blue "Apply" button by visiting the Boyden Canada Opportunities website at https://www.boyden.ca/canada/opportunities/

We thank all applicants for their interest, however only those under consideration for the role will be contacted.


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