Marketing & Social Media Manager (Full-Time Remote)

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Marketing & Social Media Manager (Full-Time Remote)

 

In the Funnel Sales Coaching is looking for a creative, tech-savvy Marketing & Social Media Manager to join our growing team. Working closely with, and reporting directly to the President, the candidate will be responsible for developing and executing our marketing plan with a focus on social media marketing and lead generation campaigns. 

 

The ideal candidate has strong experience with various social media platforms such as Facebook, Instagram, YouTube, LinkedIn, and Twitter.

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What You’ll Do:

Social Media: 

  • Create actionable plans to grow and maintain followers through the various social media platforms to scale company awareness and initiate lead generation.
  • Oversee day-to-day management of campaigns and ensure brand consistency
  • Develop and implement lead generation strategies through social media marketing and advertising.
  • Create social media content, including text, image & video. Managing online communities across multiple platforms (engaging with followers, responding to comments, instigating conversations) and publishing content.
  • Responsible for developing a social media editorial calendar and managing the editing, approval and scheduling of all posts for all platforms.  
  • Reporting & Analytics – responsible for tracking and updating KPI dashboards with metrics from social media, emails, ads and websites.  Oversight of marketing automation technology and CRM platform. 
  • Develop and implement electronic advertising campaigns through Facebook Ads, LinkedIn Ads and Google Ads; email marketing campaigns and content marketing strategies

 

Communications:

Respond to client enquiries and provide customer support via chat, email and telephone.

Research:

  • Conduct primary research through feedback surveys and client interviews to identify unmet needs and opportunities for improvement.
  • Conduct secondary research on competitors and marketing strategies to enhance the marketing plan.

What You’ll Bring:

  • Education: Bachelor’s degree in a Business oriented field with a major in Marketing or a related business discipline.
  • 2+ years marketing experience
  • Sound knowledge of social media, and email platforms.
  • Excellent written and communications skills. 
  • A strong grasp of current marketing trends and the ability to lead digital marketing campaigns from concept to execution.
  • Strategic thinker who is creative yet data-driven.
  • Super organized with the ability to execute efficiently and with strong attention to detail.
  • Must be flexible in approach and be able to prioritize as company and customers’ requirements evolve.
  • Basic proficiency with photography and video editing.

 

Nice to haves: CRM experience, understanding of data analytics 

 

How to apply

In addition to your resume and cover letter, please submit a short video (30 seconds) telling us about yourself and what you are looking for in your next role. Please forward to Donna Radia-Cox at donna@inthefunnel.com For more information about us, go to: www.inthefunnel.com

 

Why ‘In the Funnel’?

 

Working with us is an opportunity to work with a team who will recognize your talents and encourage your professional growth and development in a work environment that promotes creativity and individuality. 

 

Our mission is to help transform you into a sought-after professional with a razor-sharp understanding of the most versatile skills in business (sales & marketing). You’ll have the opportunity to flex your creative muscles and develop an analytical mind. 

 

We’re a small gang of young aspiring entrepreneurs lead by a young-at-heart accomplished leader. We hold each other accountable to high standards, and help each other attain our most ambitious goals. 


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