Senior Communications-Marketing Officer, Alberta (French Services) - EDM00608

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Radio-Canada

 

Senior Communications-Marketing Officer, Alberta (French Services) - EDM00608

Job Family: Communications

Primary Location: Edmonton

Status of Employment: Permanent, Full-time

 

What it’s like working at Radio-Canada

At Radio-Canada, we create content that informs, entertains and connects Canadians on multiple platforms. Our successes and accomplishments are driven by embodying and upholding values, which include creativity, integrity, inclusiveness and relevance.

 

Do you think you have the ability and drive to keep up with this exciting, ever-changing industry? Whether it be in front of the camera, on air, online or behind the scenes, you would be joining a team that thrives on making connections and telling stories that are important to Canadians.

 

Radio-Canada is looking for a dynamic bilingual (French/English) Senior Communications-Marketing Officer to join the Alberta French Services Communications, Brand and Marketing team, in Edmonton.

 

Your role:

Develop and execute a variety of communication strategies, projects and initiatives to support Radio-Canada’s regional services. The candidate must show initiative and creativity.

 

Duties:

  • Support the Manager, Communications-Marketing in the planning, development and implementation of integrated marketing, partnerships and communications initiatives: development and execution of plans, maintenance and audience gain, brand loyalty, based on approved strategies.
  • Explore, experiment and recommend social media strategies for new and emerging social platforms and other initiatives, including media buys.
  • Work closely with community partners to develop community engagement strategies and plans through sponsorship, partnership, and Radio-Canada-owned events or outreach.
  • Cultivate and manage relationships internally and with partners.
  • Facilitate community engagement for Radio-Canada in Alberta.
  • Create and execute media relations and public relations strategies to align with strategic objectives.
  • Develop and produce promos for regional programs (radio, TV, digital), in accordance with network guidelines.
  • Marketing data collection and analysis.

 

We are looking for a candidate with the following: 

  • Job requires graduation from Community College with a diploma or certificate in Communications or Marketing or an equivalent combination of education, training and experience.
  • Job requires a minimum of five year’ experience in communications, promotions or marketing.
  • Superior communicating, writing and editing skills in French, and in English.
  • Demonstrated traditional and social media and SEM experience (including but not limited to Twitter, Facebook, Instagram, Snapchat, Reddit, Google, etc.).
  • A strong grasp of marketing principles, brand-building and copywriting.
  • Experience with digital analytics and reporting.
  • Success in crafting dynamic and persuasive content marketing materials.
  • Experience in community relations and event management.
  • Leadership skills (excellent planning and organizational ability).
  • Creative and strategic thinking.
  • Superior negotiation skills.
  • Excellent interpersonal skills, judgment and shows initiative.
  • Ability to work in a fast-paced, dynamic, ever-changing environment.
  • Good working knowledge of Microsoft Office programs and Google.
  • Experience with creating, sourcing and developing strong, engaging visuals that resonate with audiences (images, graphics, videos).
  • Plan and execute photo assignments through hands-on production, from shooting to editing.
  • Show initiative, autonomous, strategic vision, creativity and judgment.
  • Candidate must be agile in multitasking, has capacity to travel and shows flexibility in work hours to support activities and events.

Candidates may be subject to skills and knowledge testing.

 

If this sounds interesting, please apply online! We thank all applicants for their interest, but only candidates selected for an interview will be contacted.

 

Radio-Canada is committed to being a leader in reflecting our country’s diversity. That’s because we can only create and tell the stories that connect Canadians, by having a workforce that mirrors the ever-changing makeup of our country. That’s why we, as an employer, value equal opportunity and nurture an inclusive workplace where our individual differences are not only recognized and valued, but also extend to and pervade all the services we provide as Canada’s public broadcaster. For more information, visit the Diversity and Inclusion section of our website. If you have accommodation needs at this stage of the recruitment process, please inform us as soon as possible by sending an e-mail to recruitment@cbc.ca

 

You are invited to consult and familiarize yourself with our Code of Conduct, which can be found on our corporate website. All employees must adhere to the Code as a condition of employment. We also invite you to take a look at our policy on conflicts of interest. In the event that you become an employee, it will be important to inform us, as quickly as possible, of any situation that, because of your hiring, constitutes or could appear to constitute a conflict of interest.

 

Wherever in the wording of the job description either gender is used, it shall be understood to include all genders.

 

Please apply online at: https://rita.illicohodes.com/go/5ca7656126225c059e6b9549/51fc022158b70066fae49f3e/en


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