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National Speakers Bureau

Content Marketing Specialist

Canada-Ontario-Toronto

downtown Posted 22 Days Ago1559004

Company Information

At National Speakers Bureau & Global Speakers Agency, we envision a world where shared ideas inspire action towards a better future. We represent North America’s best roster of news makers, thought leaders and icons on the speaking platform for conferences and events. We’re Canada’s original & most experienced speaker’s bureau, but with a young, innovative vibe.

We have an incredible team who are very collaborative. We have an open concept workspace, where open communication is encouraged. We’re located downtown in the hustle of Bay street and we’re all about connections: in our office, outside the neighborhood, or out at our speaker events.

You:

You’re a self-starter who appreciates our company culture. We’re looking for someone is aligned with our six core values:

  1. Integrity to do the right thing.
  2. Pursue Possibility
  3. Encourage Curiosity
  4. Deliver inspired Service
  5. Be Original
  6. Make an Impact

Job Description

The Role - Content Marketing Specialist

You'll write compelling content and know how to use it in email campaigns, website features, and at events.   

You’ll work closely with our marketing, events & sales team to bring new ideas to fruition. This is a role where you’ll be our lead writer of content that intrigues and compels interest.  You'll contribute to a mix of activities to help generate leads resulting in bookings by our agent team, including:

  • Developing email marketing content
  • Conducting campaigns promoting our speakers with a focus on ROI
  • Writing new SEO-optimized blog content based off our content calendar
  • Developing speaker profiles & microsites
  • Scheduling, evaluation & optimizing the performance of our social media content
  • Pulling reports from Google Analytics & strategizing ways to improve performance
  • Storyboarding, shooting & editing video content
  • Developing creative print collateral for industry events
  • CRM marketing list management & tagging

Skills & Qualifications:

Your focus will be on writing for web and print, developing & distributing compelling content that drives engagement and generates leads. A working knowledge of SEO & how to optimize content based on these principles is beneficial.  Experience in the conference or events industry is beneficial. 

Additionally, the ideal candidate will have competencies in and/or willingness to learn:

  • Email Marketing: Mailchimp (or similar) & Canadian Anti-Spam Legislation
  • Google Adwords
  • CRM Software
  • Event management
  • Basic HTML code
  • Design: Photoshop, Illustrator & InDesign
  • Video: Shooting content & editing via Premiere Pro

Sounds like a role for you?  Check out our website for more about us:  www.nsb.com and please send us your resume and cover letter to apply at speakers@nsb.com.  Include a writing sample, preferably one that would compel a client to want one of our speakers at their next event. 


Contact Information

National Speakers Bureau
speakers@nsb.com
http://www.nsb.com