World Expeditions is seeking a Marketing Associate for its active Europe division, UTracks, in the Ottawa office. As a marketing associate, you will be required to participate in all marketing efforts while creating new opportunities to unfold the brand on the North America market.
UTracks offers a wide selection of self-guided and small group guided active holidays across Europe. Its unique product range includes a variety of walking and cycling trips in more than twenty countries in Europe, from introductory level to challenging alpine treks.
• Participate in brand strategy discussions and collaborate with management team to ensure strategic objectives are met.
• Adapt and manage websites content for the North American market.
• Plan and implement strategic marketing campaigns online, on social media platforms and through various partnerships.
• Develop, optimize, manage, analyze, and report on paid online campaign, including but not limited to Google AdWords
• Create visual and content for our e-newsletter and implement strategy to increase database.
• Contribute to the blog content.
• Participate to the annual budget and respect this budget for the time it was intended.
• Excellent organizational and time management skills
• Ability to work autonomously as well as working collaboratively in a team environment
• Excellent English language written and oral skills
• Social Media management experience
• Creative, positive and innovative personality
• Extensive travel experience in Europe
• Education in marketing and communications or equivalent experience
Send resume to email@example.com along with travel experience.