Retail Channel Marketing Manager

Retail Channel Manager

The incumbent is responsible to initiate, develop, coordinate, and implement marketing strategies and Mobile Communications products marketing programs, product launches, product branding, and sell-through for the Retail channel. Coordinate all marketing and branding efforts for retail customers to ensure successful product definition and delivery. Establish and maintain effective working relationships with company product management, company Carrier teams, & with Retail customer key personnel involved in marketing planning.

Inspire the World, Create the Future.

Do you believe in the power of technology to help shape a brighter future and a stronger global community? Are you inspired by the possibilities? Are innovation, camaraderie, and the pursuit of excellence part of your innate drive? Then you've got what it takes to succeed at Samsung.

• Initiate, develop, coordinate, and implement strategic product marketing plans and programs for major Retail accounts including:
• business development programs,
• marketing strategies,
• marketing support,
• advertising programs,
• product launch and promotions,
• branding programs,
• business processes and procedures, and
• Product transition strategies.
• Work with Brand Marketing to create advertising and sales materials which focus on positioning concepts, target markets that align with SECA objectives and ensure that objectives and messages are consistent through all National Retail marketing in regards to Samsung product and brand.

• Work as a team with National Retail Sales Account Manager & SECA Carrier teams to optimize delivery of products within projected timelines and negotiated agreements with internal departments and Retail customers.

• Prepare & participate in development of Retail customer specific strategies & quarterly business reviews.

• Represent SECA in partnerships with outside advertising or media-related firms in the creation of SECA, customer, and product-related images to optimize sales and maximize customer product orders within the Retail channel.

• Serve as primary SECA marketing interface to Retail customer’s product marketing, marketing communications, and in-store display teams.

• Manage Retail account market development and cooperative development budget and expenditures, including preparation and timely approvals of all documentation required for efficient execution of Retail plans

• Prepare quarterly account management, progress, expenditure, and other related reports as directed by management.

• Bachelors Degree, preferably in Marketing, Business, or Engineering from an accredited college or university, or equivalent work experience in the telecommunications industry.

• Develop and maintain excellent working relationships with all appropriate levels within and outside the company.

• Plan, organize, and prioritize multiple assignments and projects.

• Read and interpret marketing documents, media materials, and contracts (or related documents) based on corporate legal and marketing standards and philosophy.
• Demonstrated competency in both oral and written communication modes for internal and external personnel at all levels, especially in the sales and marketing, logistical, or financial areas of clients, prospects, and company.
• Work independently and in a team environment in order to achieve personal and team goals and complete assignments within established time frames.

• Should have a minimum of 5-8 years of experience in a retail channel marketing program management capacity with P&L responsibility and a successful track record of direct program and channel development, logistics and distribution management, and long-term customer contact and relationship building

• Experience researching and resolving customer marketing and sales issues.

• Experience developing marketing and sales presentations using a variety of presentation methods, including PC applications, including word processing, spreadsheet, and graphic arts software.

Samsung is an equal employment opportunity employer.

Samsung has an accommodation process in place and provides accommodations for job applicants with disabilities as appropriate. Assessment and selection materials and procedures can be made available in accessible formats and methods as appropriate.  If you require a specific accommodation because of disability or medical need, please let us know when selected to take part in our recruitment process so that reasonable arrangements can be made for the appropriate accommodations to be in place as you move through our process.

We thank you for your interest in working for Samsung. Only candidates selected for an interview will be contacted.

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